feat: freelance page, a story on the homepage, and design fixes

The homepage was too long and read as a list of sections. The technical
ones (project fit, tools, how a change is secured) move to a page of their
own, /freelance and /en/freelance, linked from the header, the footer and a
pointer on the homepage. The rest is reordered into one story (who, what you
need, examples, how working together goes, results, questions, contact) and
each section opens with a sentence that leads over from the one before.

routes.ts: a page may now have the same name in both languages. Before,
/en/<german name> was always moved to the English name, which for such a
page would have redirected the address onto itself.

Design: list titles such as "Passt gut" are real headings instead of small
grey labels. The automation examples, their description and the run are one
box, so it is clear they belong together. Digits on light backgrounds are
the blue of the panels instead of black. The square corner marks on the
rounded service cards are gone. The years in the career line are readable.

Co-Authored-By: Claude Opus 5.5 <noreply@anthropic.com>

CLAUDE.md

@@ -25,9 +25,14 @@ App lives in `apps/web`. Concept and scope: `apps/web/plans/freelance-relaunch.m
 - Never mention AI as the owner's tool, and no internal method vocabulary (specs, TDD, mutation, coverage,
   pull requests). The automation service may name AI as part of what the client gets. Plain language.
 - Modest and factual: no promises the owner did not confirm, no superlatives. See the concept, section 1.
-- One page: everything lives on the homepage. The header has the language switch and "Get in touch", which
-  jumps to the contact section (`#contact`). Contact is one email address: no calendar integration, no form.
-  The only other pages are the imprint and the privacy notice. URLs of the previous site redirect to `/`
+- Two content pages. The homepage tells one story from top to bottom (who, what you need, examples, how
+  working together goes, results, questions, contact); each section opens with a `bridge` sentence from
+  `story` in the content files that leads over from the one before. The technical sections (project fit,
+  tools, how a change is secured) live on `/freelance` (`/en/freelance`), for people who develop themselves
+  or lead a team. Do not move technical detail back onto the homepage.
+- The header has the link to the freelance page, the language switch and "Get in touch", which jumps to the
+  contact section (`#contact`). Contact is one email address: no calendar integration, no form. The only
+  other pages are the imprint and the privacy notice. URLs of the previous site redirect to `/`
   (see `next.config.mjs`).
 - Title, description and link previews come from `site` in `src/content/de.ts` and `en.ts`.
   The share image is a screenshot of the real hero, one per language: after changing the hero headline or
@@ -39,8 +44,8 @@ App lives in `apps/web`. Concept and scope: `apps/web/plans/freelance-relaunch.m
 
 ## Two languages (German is the main one)
 
-- German lives at the root (`/`, `/impressum`, `/datenschutz`), English under `/en` (`/en/imprint`,
-  `/en/privacy`). The app directory renders both under `app/[locale]`; `proxy.ts` maps the public addresses
+- German lives at the root (`/`, `/freelance`, `/impressum`, `/datenschutz`), English under `/en`
+  (`/en/freelance`, `/en/imprint`, `/en/privacy`). The app directory renders both under `app/[locale]`; `proxy.ts` maps the public addresses
   onto it. All routing and detection rules are pure functions in `src/domain/routes.ts` and `locale.ts`.
 - Detection: an address without a language follows the `lang` cookie (set only by the language switch), then
   the browser's `Accept-Language`, then German. `/en/...` is never redirected.
@@ -54,8 +59,9 @@ App lives in `apps/web`. Concept and scope: `apps/web/plans/freelance-relaunch.m
 
 - Building blocks live in `apps/web/src/components/bits/`: `DecodeText` (mono labels resolving from digits),
   `BitWipe` (headline revealed behind a column of digits), `BitReveal` (picture assembling from bits),
-  `BinaryTicker`, `ScrollBits`, `BitBurst`, `BitCurtain` (the language switch transition). Reuse them
-  instead of inventing new effects.
+  `BinaryTicker`, `ScrollBits`, `BitBurst`, `BitCurtain` (the language switch transition), `BitAura` (a lit
+  edge that sheds digits; glow only on dark surfaces, on light ones just a few blue digits), `BitSeam`,
+  `BitGlow`. Reuse them instead of inventing new effects.
 - `DecodeText` is for monospaced text only; in proportional type the changing glyph widths make text jump.
 - Never put an in-view trigger on an element that clips itself away (clip-path): a fully clipped element
   never counts as visible. Observe an unclipped wrapper (see `BitWipe`).

apps/web/app/[locale]/freelance/page.tsx

@@ -0,0 +1,141 @@
+import type { Metadata } from "next";
+import { DecodeText } from "@/src/components/bits/DecodeText";
+import { Block } from "@/src/components/home/Block";
+import { ClosingCta } from "@/src/components/home/ClosingCta";
+import { PipelineRun } from "@/src/components/illustrations/PipelineRun";
+import { Reveal } from "@/src/components/Reveal";
+import { SwipeRow } from "@/src/components/SwipeRow";
+import { contentFor } from "@/src/content";
+import { DEFAULT_LOCALE, parseLocale } from "@/src/domain/locale";
+import { languageAlternates, pathFor } from "@/src/domain/routes";
+
+type Props = { readonly params: Promise<{ readonly locale: string }> };
+
+export async function generateMetadata({ params }: Props): Promise<Metadata> {
+  const locale = parseLocale((await params).locale) ?? DEFAULT_LOCALE;
+  const { freelance } = contentFor(locale);
+  return {
+    title: { absolute: freelance.metaTitle },
+    description: freelance.metaDescription,
+    alternates: {
+      canonical: pathFor("freelance", locale),
+      languages: languageAlternates("freelance"),
+    },
+  };
+}
+
+const MUTED = "text-slate-400";
+const BODY = "m-0 font-sans text-lg leading-relaxed text-slate-500 md:text-xl";
+const LIST_TITLE = "m-0 font-sans text-xl font-bold tracking-tight md:text-2xl";
+
+/**
+ * The page for people who develop themselves or lead a team: which projects
+ * fit, the tools, and how a change is secured before it goes live.
+ */
+export default async function FreelancePage({ params }: Props) {
+  const locale = parseLocale((await params).locale) ?? DEFAULT_LOCALE;
+  const content = contentFor(locale);
+  const { freelance, technology } = content;
+
+  return (
+    <div className="relative flex flex-col bg-white">
+      <section className="bg-white">
+        <div className="mx-auto w-full max-w-[1400px] px-5 pb-4 pt-14 md:px-12 md:pb-10 md:pt-28">
+          <p className="m-0 font-mono text-[11px] uppercase tracking-[0.25em] text-slate-500">
+            {freelance.label}
+          </p>
+          <h1 className="m-0 mt-8 max-w-6xl font-sans text-4xl font-bold leading-[0.95] tracking-tighter text-slate-900 md:text-7xl lg:text-[6.5rem]">
+            {freelance.title.lead}{" "}
+            <span className={MUTED}>{freelance.title.rest}</span>
+          </h1>
+          <p className={`${BODY} mt-10 max-w-3xl md:mt-14`}>
+            {freelance.intro}
+          </p>
+        </div>
+      </section>
+
+      <Block
+        index="01"
+        label={technology.label}
+        title={
+          <>
+            {technology.title.lead}{" "}
+            <span className={MUTED}>{technology.title.rest}</span>
+          </>
+        }
+      >
+        <SwipeRow className="grid grid-cols-1 gap-12 md:grid-cols-3 md:gap-10">
+          {technology.fit.map((group, i) => (
+            <Reveal key={group.title} delay={0.1 * i}>
+              <div
+                className={`border-t pt-6 ${i === 2 ? "border-slate-300" : "border-slate-900"}`}
+              >
+                <h3
+                  className={`${LIST_TITLE} ${i === 2 ? "text-slate-400" : "text-slate-900"}`}
+                >
+                  {group.title}
+                </h3>
+                <ul className="m-0 mt-4 list-none p-0">
+                  {group.items.map((item) => (
+                    <li
+                      key={item}
+                      className={`border-b border-slate-100 py-4 font-sans text-lg md:text-xl ${
+                        i === 2 ? "text-slate-400" : "text-slate-900"
+                      }`}
+                    >
+                      {item}
+                    </li>
+                  ))}
+                </ul>
+              </div>
+            </Reveal>
+          ))}
+        </SwipeRow>
+
+        <Reveal>
+          <div className="mt-12 rounded-3xl bg-slate-50 p-6 md:mt-24 md:p-10">
+            <h3 className={`${LIST_TITLE} text-slate-900`}>
+              {technology.techLabel}
+            </h3>
+            <div className="mt-6 grid grid-cols-1 gap-7 sm:grid-cols-2 md:mt-8 md:gap-10 lg:grid-cols-4">
+              {technology.tech.map((group) => (
+                <div key={group.area}>
+                  <p className="m-0 font-sans text-xl font-bold tracking-tight text-slate-900 md:text-2xl">
+                    {group.area}
+                  </p>
+                  <ul className="m-0 mt-4 flex list-none flex-wrap gap-2 p-0">
+                    {group.items.map((item) => (
+                      <li
+                        key={item}
+                        className="rounded-full border border-slate-200 bg-white px-4 py-2 font-mono text-[11px] uppercase tracking-[0.12em] text-slate-700"
+                      >
+                        <DecodeText text={item} trigger="both" />
+                      </li>
+                    ))}
+                  </ul>
+                </div>
+              ))}
+            </div>
+          </div>
+        </Reveal>
+      </Block>
+
+      <Block
+        index="02"
+        label={freelance.pipelineLabel}
+        title={technology.pipelineTitle}
+      >
+        <Reveal>
+          <p className={`${BODY} mb-12 max-w-3xl`}>
+            {technology.pipelineIntro}
+          </p>
+        </Reveal>
+        <Reveal>
+          <PipelineRun />
+        </Reveal>
+      </Block>
+
+      <ClosingCta contact={content.contact} />
+    </div>
+  );
+}

apps/web/app/[locale]/page.tsx

@@ -1,6 +1,6 @@
 import type { Metadata } from "next";
+import Link from "next/link";
 import { BitAura } from "@/src/components/bits/BitAura";
-import { DecodeText } from "@/src/components/bits/DecodeText";
 import { Block } from "@/src/components/home/Block";
 import { ClosingCta } from "@/src/components/home/ClosingCta";
 import { Faq } from "@/src/components/home/Faq";
@@ -12,7 +12,6 @@ import { StickyBook } from "@/src/components/home/StickyBook";
 import { AutomationFlow } from "@/src/components/illustrations/AutomationFlow";
 import { CareerLine } from "@/src/components/illustrations/CareerLine";
 import { ContactDiagram } from "@/src/components/illustrations/ContactDiagram";
-import { PipelineRun } from "@/src/components/illustrations/PipelineRun";
 import {
   PresentationCompare,
   ReasonDrawing,
@@ -42,7 +41,8 @@ export async function generateMetadata({ params }: Props): Promise<Metadata> {
 
 const MUTED = "text-slate-400";
 const BODY = "m-0 font-sans text-lg leading-relaxed text-slate-500 md:text-xl";
-const MONO = "font-mono text-[11px] uppercase tracking-[0.2em] text-slate-500";
+const LIST_TITLE =
+  "m-0 font-sans text-xl font-bold tracking-tight text-slate-900 md:text-2xl";
 
 const Title: React.FC<{ title: SplitTitle; muted?: string }> = ({
   title,
@@ -61,7 +61,8 @@ export default async function LandingPage({ params }: Props) {
     services,
     automation,
     presentations,
-    technology,
+    story,
+    freelance,
     working,
     work,
     faq,
@@ -105,6 +106,7 @@ export default async function LandingPage({ params }: Props) {
       <Block
         index="02"
         label={services.label}
+        bridge={story.services}
         title={<Title title={services.title} />}
       >
         <Reveal>
@@ -115,6 +117,7 @@ export default async function LandingPage({ params }: Props) {
       <Block
         index="03"
         label={automation.label}
+        bridge={story.automation}
         title={<Title title={automation.title} />}
       >
         <Reveal>
@@ -127,7 +130,7 @@ export default async function LandingPage({ params }: Props) {
           {automation.notes.map((group, i) => (
             <Reveal key={group.title} delay={0.1 * i}>
               <div className="border-t border-slate-900 pt-6">
-                <p className={`${MONO} m-0`}>{group.title}</p>
+                <h3 className={LIST_TITLE}>{group.title}</h3>
                 <ul className="m-0 mt-4 list-none p-0">
                   {group.items.map((item) => (
                     <li
@@ -147,6 +150,7 @@ export default async function LandingPage({ params }: Props) {
       <Block
         index="04"
         label={presentations.label}
+        bridge={story.presentations}
         tone="dark"
         title={<Title title={presentations.title} muted="text-slate-500" />}
       >
@@ -182,9 +186,9 @@ export default async function LandingPage({ params }: Props) {
         <div className="mt-16 grid grid-cols-1 gap-12 md:mt-28 md:grid-cols-12 md:gap-12">
           <Reveal className="md:col-span-6">
             <div className="border-t border-slate-700 pt-6">
-              <p className="m-0 font-mono text-[11px] uppercase tracking-[0.2em] text-slate-400">
+              <h3 className="m-0 font-sans text-xl font-bold tracking-tight text-white md:text-2xl">
                 {presentations.goodFor.title}
-              </p>
+              </h3>
               <ul className="m-0 mt-4 list-none p-0">
                 {presentations.goodFor.items.map((item) => (
                   <li
@@ -218,76 +222,8 @@ export default async function LandingPage({ params }: Props) {
 
       <Block
         index="05"
-        label={technology.label}
-        title={<Title title={technology.title} />}
-      >
-        <SwipeRow className="grid grid-cols-1 gap-12 md:grid-cols-3 md:gap-10">
-          {technology.fit.map((group, i) => (
-            <Reveal key={group.title} delay={0.1 * i}>
-              <div
-                className={`border-t pt-6 ${i === 2 ? "border-slate-300" : "border-slate-900"}`}
-              >
-                <p className={`${MONO} m-0`}>{group.title}</p>
-                <ul className="m-0 mt-4 list-none p-0">
-                  {group.items.map((item) => (
-                    <li
-                      key={item}
-                      className={`border-b border-slate-100 py-4 font-sans text-lg md:text-xl ${
-                        i === 2 ? "text-slate-400" : "text-slate-900"
-                      }`}
-                    >
-                      {item}
-                    </li>
-                  ))}
-                </ul>
-              </div>
-            </Reveal>
-          ))}
-        </SwipeRow>
-
-        <Reveal>
-          <div className="mt-12 rounded-3xl bg-slate-50 p-6 md:mt-24 md:p-10">
-            <p className={`${MONO} m-0`}>{technology.techLabel}</p>
-            <div className="mt-6 grid grid-cols-1 gap-7 sm:grid-cols-2 md:mt-8 md:gap-10 lg:grid-cols-4">
-              {technology.tech.map((group) => (
-                <div key={group.area}>
-                  <p className="m-0 font-sans text-xl font-bold tracking-tight text-slate-900 md:text-2xl">
-                    {group.area}
-                  </p>
-                  <ul className="m-0 mt-4 flex list-none flex-wrap gap-2 p-0">
-                    {group.items.map((item) => (
-                      <li
-                        key={item}
-                        className="rounded-full border border-slate-200 bg-white px-4 py-2 font-mono text-[11px] uppercase tracking-[0.12em] text-slate-700"
-                      >
-                        <DecodeText text={item} trigger="both" />
-                      </li>
-                    ))}
-                  </ul>
-                </div>
-              ))}
-            </div>
-          </div>
-        </Reveal>
-
-        <div className="mt-12 md:mt-24">
-          <Reveal>
-            <h3 className="m-0 font-sans text-3xl font-bold tracking-tighter text-slate-900 md:text-5xl">
-              {technology.pipelineTitle}
-            </h3>
-            <p className={`${BODY} mb-12 mt-6 max-w-3xl`}>
-              {technology.pipelineIntro}
-            </p>
-          </Reveal>
-          <Reveal>
-            <PipelineRun />
-          </Reveal>
-        </div>
-      </Block>
-
-      <Block
-        index="06"
         label={working.label}
+        bridge={story.working}
         title={<Title title={working.title} />}
       >
         <Reveal>
@@ -309,11 +245,36 @@ export default async function LandingPage({ params }: Props) {
             </Reveal>
           ))}
         </SwipeRow>
+        <Reveal>
+          <Link
+            href={pathFor("freelance", locale)}
+            className="group mt-14 flex flex-col gap-5 rounded-3xl bg-slate-50 p-6 no-underline transition-colors duration-300 hover:bg-slate-100 md:mt-24 md:flex-row md:items-center md:justify-between md:p-10"
+          >
+            <span className="block max-w-2xl">
+              <span className="block font-sans text-2xl font-bold tracking-tight text-slate-900 md:text-3xl">
+                {freelance.teaser.title}
+              </span>
+              <span className="mt-3 block font-sans text-base leading-relaxed text-slate-500 md:text-lg">
+                {freelance.teaser.text}
+              </span>
+            </span>
+            <span className="inline-flex shrink-0 items-center gap-3 self-start rounded-full bg-slate-900 px-6 py-3 font-sans text-[11px] font-bold uppercase tracking-[0.15em] text-white md:self-auto">
+              {freelance.teaser.cta}
+              <span
+                aria-hidden="true"
+                className="transition-transform duration-300 group-hover:translate-x-1"
+              >
+                →
+              </span>
+            </span>
+          </Link>
+        </Reveal>
       </Block>
 
       <Block
-        index="07"
+        index="06"
         label={work.label}
+        bridge={story.work}
         tone="dark"
         title={<Title title={work.title} muted="text-slate-500" />}
       >
@@ -325,7 +286,12 @@ export default async function LandingPage({ params }: Props) {
         </Reveal>
       </Block>
 
-      <Block index="08" label={faq.label} title={<Title title={faq.title} />}>
+      <Block
+        index="07"
+        label={faq.label}
+        bridge={story.faq}
+        title={<Title title={faq.title} />}
+      >
         <Reveal>
           <Faq items={faq.items} />
         </Reveal>

apps/web/app/globals.css

@@ -1018,47 +1018,6 @@ pre:has(code[class*="language-"]) {
   }
 }
 
-/* Corner marks that snap onto a card on hover or focus. */
-.bit-card {
-  position: relative;
-}
-.bit-card::before,
-.bit-card::after {
-  content: "";
-  position: absolute;
-  width: 14px;
-  height: 14px;
-  border: 1.5px solid currentColor;
-  opacity: 0;
-  transition:
-    opacity 250ms ease,
-    transform 350ms cubic-bezier(0.16, 1, 0.3, 1);
-  pointer-events: none;
-}
-.bit-card::before {
-  top: 12px;
-  right: 12px;
-  border-left: 0;
-  border-bottom: 0;
-  transform: translate(-6px, 6px);
-}
-.bit-card::after {
-  bottom: 12px;
-  left: 12px;
-  border-right: 0;
-  border-top: 0;
-  transform: translate(6px, -6px);
-}
-.bit-card:hover::before,
-.bit-card:hover::after,
-.bit-card:focus-visible::before,
-.bit-card:focus-visible::after,
-.bit-card[aria-selected="true"]::before,
-.bit-card[aria-selected="true"]::after {
-  opacity: 0.55;
-  transform: translate(0, 0);
-}
-
 /* Light that follows the pointer on a `data-glow` surface (see BitGlow). */
 .bit-glow {
   position: absolute;
@@ -1127,10 +1086,6 @@ pre:has(code[class*="language-"]) {
   .bit-glow {
     display: none;
   }
-  .bit-card::before,
-  .bit-card::after {
-    transition: none;
-  }
 }
 
 /*

apps/web/app/sitemap.ts

@@ -3,13 +3,13 @@ import { SITE_URL } from "@/src/content/site";
 import { sitemapEntries } from "@/src/domain/routes";
 
 /**
- * The site is a single page in two languages; the legal pages are not meant for
- * search results. No modification date: it would have to be the date the content
+ * The homepage and the freelance page, each in two languages; the legal pages
+ * are not meant for search results. No modification date: it would have to be the date the content
  * last changed, and a date that moves with every build teaches search engines to
  * ignore it.
  */
 export default function sitemap(): MetadataRoute.Sitemap {
-  return sitemapEntries(SITE_URL, ["home"]).map((entry) => ({
+  return sitemapEntries(SITE_URL, ["home", "freelance"]).map((entry) => ({
     url: entry.url,
     alternates: { languages: { ...entry.alternates.languages } },
   }));

apps/web/src/components/Footer.tsx

@@ -50,6 +50,12 @@ export const Footer: React.FC = () => {
               >
                 {nav.contactLong}
               </Link>
+              <Link
+                href={pathFor("freelance", locale)}
+                className="hover:text-slate-900 transition-colors duration-300 no-underline"
+              >
+                {nav.freelance}
+              </Link>
               <Link
                 href={pathFor("imprint", locale)}
                 className="hover:text-slate-900 transition-colors duration-300 no-underline"

apps/web/src/components/Header.tsx

@@ -10,10 +10,12 @@ import { ScrollBits } from "./bits/ScrollBits";
 import { useContent, useLocale } from "./ContentProvider";
 import { LanguageSwitch } from "./LanguageSwitch";
 
-/** Header: the logo, the language switch and one action. Everything else lives on the homepage. */
+/** Header: the logo, the link to the freelance page, the language switch and one action. */
 export const Header: React.FC = () => {
   const { nav } = useContent();
-  const home = pathFor("home", useLocale());
+  const locale = useLocale();
+  const home = pathFor("home", locale);
+  const freelance = pathFor("freelance", locale);
   const [isScrolled, setIsScrolled] = React.useState(false);
 
   React.useEffect(() => {
@@ -62,6 +64,12 @@ export const Header: React.FC = () => {
         <ScrollBits className="hidden font-mono text-[10px] tracking-[0.3em] text-slate-400 md:block" />
 
         <div className="flex items-center gap-2.5 md:gap-4">
+          <Link
+            href={freelance}
+            className="hidden font-sans text-[10px] font-bold uppercase tracking-[0.2em] text-slate-500 no-underline transition-colors duration-300 hover:text-slate-900 md:block"
+          >
+            {nav.freelance}
+          </Link>
           <LanguageSwitch />
           <Link
             href={`${home}#contact`}

apps/web/src/components/bits/BitAura.tsx

@@ -81,7 +81,7 @@ const LIGHT_PALETTE: Palette = {
   blend: "source-over",
   glow: "15, 23, 42",
   core: "15, 23, 42",
-  digit: "15, 23, 42",
+  digit: "79, 70, 229",
   // No haze on light backgrounds: coloured light only reads on dark. Ink digits only.
   gain: 0,
   density: 0.6,

apps/web/src/components/home/Block.tsx

@@ -10,6 +10,8 @@ interface BlockProps {
   index: string;
   label: string;
   title: React.ReactNode;
+  /** One sentence that leads over from the section before (the thread of the page). */
+  bridge?: string;
   id?: string;
   /** `dark` turns the section into a dark stage. */
   tone?: "light" | "dark";
@@ -24,6 +26,7 @@ export const Block: React.FC<BlockProps> = ({
   index,
   label,
   title,
+  bridge,
   id,
   tone = "light",
   children,
@@ -50,6 +53,23 @@ export const Block: React.FC<BlockProps> = ({
       )}
       {dark && <BitSeam />}
       <div className="relative mx-auto w-full max-w-[1400px] px-5 py-14 md:px-12 md:py-36">
+        {bridge && (
+          <Reveal>
+            <div className="-mt-14 mb-10 md:-mt-36 md:mb-20">
+              <span
+                className={`block h-14 w-px md:h-28 ${dark ? "bg-slate-600" : "bg-slate-300"}`}
+                aria-hidden="true"
+              />
+              <p
+                className={`m-0 mt-5 max-w-2xl font-sans text-xl leading-snug md:text-3xl ${
+                  dark ? "text-slate-300" : "text-slate-500"
+                }`}
+              >
+                {bridge}
+              </p>
+            </div>
+          </Reveal>
+        )}
         <Reveal>
           <div className="mb-8 flex items-center gap-4 md:mb-12">
             <span

apps/web/src/components/home/PathPicker.tsx

@@ -170,7 +170,7 @@ export const PathPicker: React.FC = () => {
               aria-controls={`path-panel-${path.id}`}
               onClick={() => setActiveId(path.id)}
               data-glow
-              className={`bit-card group flex h-full flex-col justify-between rounded-3xl border p-4 text-left transition-all duration-300 md:p-7 ${
+              className={`group flex h-full flex-col justify-between rounded-3xl border p-4 text-left transition-all duration-300 md:p-7 ${
                 selected
                   ? "border-slate-900 bg-slate-900 text-white"
                   : "border-slate-200 bg-white text-slate-900 hover:-translate-y-1 hover:border-slate-400"

apps/web/src/components/illustrations/AutomationFlow.tsx

@@ -223,40 +223,35 @@ export const AutomationFlow: React.FC = () => {
 
   return (
     <div ref={ref}>
-      <div
-        role="tablist"
-        aria-label={automation.examplesLabel}
-        className="flex flex-wrap gap-2"
-      >
-        {workflows.map((item) => {
-          const selected = item.id === flow.id;
-          return (
-            <button
-              key={item.id}
-              type="button"
-              role="tab"
-              aria-selected={selected}
-              onClick={() => setFlowId(item.id)}
-              className={`rounded-full border px-5 py-2.5 font-mono text-[11px] uppercase tracking-[0.15em] transition-colors duration-200 ${
-                selected
-                  ? "border-slate-900 bg-slate-900 text-white"
-                  : "border-slate-200 bg-white text-slate-600 hover:border-slate-400 hover:text-slate-900"
-              }`}
-            >
-              {item.name}
-            </button>
-          );
-        })}
-      </div>
-
-      <p className="m-0 mt-6 max-w-3xl font-sans text-lg leading-relaxed text-slate-600 md:text-xl">
-        {flow.summary}
-      </p>
-
-      <BitAura source="left" tone="light" className="mt-8">
+      {/* The examples, their description and the run are one box: they belong together. */}
+      <BitAura source="left" tone="light">
         <div className="overflow-hidden rounded-3xl bg-slate-900">
-          <div className="flex items-center justify-between border-b border-slate-800 px-5 py-4 md:px-7">
-            <span className={`${MONO} text-slate-400`}>{flow.name}</span>
+          <div className="flex flex-wrap items-center justify-between gap-4 border-b border-slate-800 px-5 py-4 md:px-7">
+            <div
+              role="tablist"
+              aria-label={automation.examplesLabel}
+              className="flex flex-wrap gap-2"
+            >
+              {workflows.map((item) => {
+                const selected = item.id === flow.id;
+                return (
+                  <button
+                    key={item.id}
+                    type="button"
+                    role="tab"
+                    aria-selected={selected}
+                    onClick={() => setFlowId(item.id)}
+                    className={`rounded-full border px-4 py-2 font-mono text-[11px] uppercase tracking-[0.15em] transition-colors duration-200 ${
+                      selected
+                        ? "border-white bg-white text-slate-900"
+                        : "border-slate-700 text-slate-300 hover:border-slate-400 hover:text-white"
+                    }`}
+                  >
+                    {item.name}
+                  </button>
+                );
+              })}
+            </div>
             <span className={`${MONO} flex items-center gap-2 text-slate-500`}>
               <span
                 className={`h-1.5 w-1.5 rounded-full ${finished ? "bg-emerald-400" : "bg-amber-300 animate-pulse"}`}
@@ -264,6 +259,9 @@ export const AutomationFlow: React.FC = () => {
               {finished ? automation.runComplete : automation.running}
             </span>
           </div>
+          <p className="m-0 max-w-4xl px-5 pb-2 pt-6 font-sans text-lg leading-relaxed text-slate-200 md:px-7 md:pt-8 md:text-xl">
+            {flow.summary}
+          </p>
 
           <div>
             <svg
@@ -440,23 +438,28 @@ export const AutomationFlow: React.FC = () => {
               ))}
             </ul>
           </div>
+          <div className="border-t border-slate-800 px-5 py-6 md:px-7 md:py-8">
+            <SwipeRow className="grid grid-cols-1 gap-6 md:grid-cols-2 md:gap-10">
+              <div>
+                <p className={`${MONO} m-0 text-slate-500`}>
+                  {automation.byHand}
+                </p>
+                <p className="m-0 mt-3 font-sans text-base leading-relaxed text-slate-400 md:text-lg">
+                  {flow.byHand}
+                </p>
+              </div>
+              <div>
+                <p className={`${MONO} m-0 text-emerald-400`}>
+                  {automation.automated}
+                </p>
+                <p className="m-0 mt-3 font-sans text-base leading-relaxed text-white md:text-lg">
+                  {flow.automated}
+                </p>
+              </div>
+            </SwipeRow>
+          </div>
         </div>
       </BitAura>
-
-      <SwipeRow className="mt-6 grid grid-cols-1 gap-6 md:grid-cols-2">
-        <div className="rounded-3xl border border-slate-200 p-6 md:p-8">
-          <p className={`${MONO} m-0 text-slate-400`}>{automation.byHand}</p>
-          <p className="m-0 mt-3 font-sans text-lg leading-relaxed text-slate-500 md:text-xl">
-            {flow.byHand}
-          </p>
-        </div>
-        <div className="rounded-3xl border border-slate-900 p-6 md:p-8">
-          <p className={`${MONO} m-0 text-slate-900`}>{automation.automated}</p>
-          <p className="m-0 mt-3 font-sans text-lg leading-relaxed text-slate-900 md:text-xl">
-            {flow.automated}
-          </p>
-        </div>
-      </SwipeRow>
     </div>
   );
 };

apps/web/src/components/illustrations/CareerLine.tsx

@@ -46,7 +46,7 @@ export const CareerLine: React.FC<{ stations: readonly CareerStation[] }> = ({
           }`}
           aria-hidden="true"
         />
-        <span className="font-mono text-[11px] uppercase tracking-[0.2em] text-slate-400 md:col-span-3 md:pt-1.5">
+        <span className="font-mono text-sm font-bold uppercase tracking-[0.14em] text-indigo-200 md:col-span-3 md:pt-1.5 md:text-base">
           {station.years}
         </span>
         <span className="md:col-span-9">

apps/web/src/content/de.ts

@@ -26,6 +26,7 @@ export const de: Content = {
   },
   nav: {
     contact: "Kontakt",
+    freelance: "Freelance",
     contactLong: GET_IN_TOUCH,
     logoLabel: "Marc Mintel, nach oben",
     imprint: "Impressum",
@@ -497,6 +498,32 @@ export const de: Content = {
     },
     cta: "Nach einer Präsentation fragen",
   },
+  story: {
+    services: "So viel zu mir. Jetzt zu Ihnen.",
+    automation: "Einen dieser Fälle zeige ich genauer.",
+    presentations: "Und manchmal ist das Richtige gar keine App.",
+    working: "Egal, was Sie brauchen: So läuft die Zusammenarbeit.",
+    work: "Und so sieht das Ergebnis aus.",
+    faq: "Bleiben die Fragen, die fast immer kommen.",
+  },
+  freelance: {
+    metaTitle: "Freelance-Webentwickler für Ihr Team | Marc Mintel",
+    metaDescription:
+      "Für welche Projekte ich passe, womit ich arbeite (React, Next.js, TypeScript) und wie ich Änderungen absichere, bevor sie live gehen.",
+    label: "Freelance",
+    title: {
+      lead: "Ein Entwickler für Ihr Team.",
+      rest: "Die technischen Details.",
+    },
+    intro:
+      "Diese Seite ist für alle, die selbst entwickeln oder ein Team leiten: für welche Projekte ich passe, womit ich arbeite und wie ich Änderungen absichere, bevor sie live gehen.",
+    pipelineLabel: "Absicherung",
+    teaser: {
+      title: "Sie entwickeln selbst oder leiten ein Team?",
+      text: "Für welche Projekte ich passe, womit ich arbeite und wie ich Änderungen absichere, steht auf einer eigenen Seite.",
+      cta: "Zu den technischen Details",
+    },
+  },
   technology: {
     label: "Technik",
     title: { lead: "Für welche Projekte", rest: "ich der Richtige bin." },

apps/web/src/content/en.ts

@@ -25,6 +25,7 @@ export const en: Content = {
   },
   nav: {
     contact: GET_IN_TOUCH,
+    freelance: "Freelance",
     contactLong: GET_IN_TOUCH,
     logoLabel: "Marc Mintel, back to top",
     imprint: "Imprint",
@@ -477,6 +478,32 @@ export const en: Content = {
     },
     cta: "Ask about a presentation",
   },
+  story: {
+    services: "That is me. Now to you.",
+    automation: "One of these cases, shown in more detail.",
+    presentations: "And sometimes the right thing is not an app at all.",
+    working: "Whatever you need: this is how working together goes.",
+    work: "And this is what the result looks like.",
+    faq: "That leaves the questions that almost always come up.",
+  },
+  freelance: {
+    metaTitle: "Freelance web developer for your team | Marc Mintel",
+    metaDescription:
+      "Which projects I am right for, what I work with (React, Next.js, TypeScript) and how I secure changes before they go live.",
+    label: "Freelance",
+    title: {
+      lead: "A developer for your team.",
+      rest: "The technical details.",
+    },
+    intro:
+      "This page is for people who develop themselves or lead a team: which projects I am right for, what I work with, and how I secure changes before they go live.",
+    pipelineLabel: "Safeguards",
+    teaser: {
+      title: "You develop yourself or lead a team?",
+      text: "Which projects I am right for, what I work with and how I secure changes is on a page of its own.",
+      cta: "To the technical details",
+    },
+  },
   technology: {
     label: "Technology",
     title: { lead: "Which projects", rest: "I am right for." },

apps/web/src/content/types.ts

@@ -146,6 +146,7 @@ export type Content = {
   };
   readonly nav: {
     readonly contact: string;
+    readonly freelance: string;
     readonly contactLong: string;
     readonly logoLabel: string;
     readonly imprint: string;
@@ -220,6 +221,29 @@ export type Content = {
     readonly honest: TitledText;
     readonly cta: string;
   };
+  /**
+   * The thread through the homepage: one sentence at the top of each section
+   * that leads over from the one before, so the page reads as one story.
+   */
+  readonly story: {
+    readonly services: string;
+    readonly automation: string;
+    readonly presentations: string;
+    readonly working: string;
+    readonly work: string;
+    readonly faq: string;
+  };
+  /** The page for people who develop themselves or lead a team. */
+  readonly freelance: {
+    readonly metaTitle: string;
+    readonly metaDescription: string;
+    readonly label: string;
+    readonly title: SplitTitle;
+    readonly intro: string;
+    readonly pipelineLabel: string;
+    /** The pointer to this page on the homepage. */
+    readonly teaser: TitledText & { readonly cta: string };
+  };
   readonly technology: {
     readonly label: string;
     readonly title: SplitTitle;

apps/web/src/domain/routes.spec.ts

@@ -296,3 +296,65 @@ describe("sitemapEntries", () => {
     expect(sitemapEntries("https://example.com", [])).toEqual([]);
   });
 });
+
+describe("the freelance page, which has the same name in both languages", () => {
+  it("lives at /freelance in German and /en/freelance in English", () => {
+    expect(pathFor("freelance", "de")).toBe("/freelance");
+    expect(pathFor("freelance", "en")).toBe("/en/freelance");
+    expect(languageAlternates("freelance")).toEqual({
+      de: "/freelance",
+      en: "/en/freelance",
+      "x-default": "/freelance",
+    });
+  });
+
+  it("switches between the languages", () => {
+    expect(switchPath("/freelance", "en")).toBe("/en/freelance");
+    expect(switchPath("/en/freelance", "de")).toBe("/freelance");
+  });
+
+  it("shows /freelance in German to a German browser", () => {
+    expect(routeRequest({ pathname: "/freelance", ...german })).toEqual({
+      kind: "rewrite",
+      to: "/de/freelance",
+      negotiated: true,
+    });
+  });
+
+  it("sends an English browser from /freelance to /en/freelance, not permanently", () => {
+    expect(routeRequest({ pathname: "/freelance", ...english })).toEqual({
+      kind: "redirect",
+      to: "/en/freelance",
+      permanent: false,
+      negotiated: true,
+    });
+  });
+
+  it("shows /en/freelance to everyone instead of redirecting it onto itself", () => {
+    expect(routeRequest({ pathname: "/en/freelance", ...german })).toEqual({
+      kind: "rewrite",
+      to: "/en/freelance",
+      negotiated: false,
+    });
+  });
+
+  it("moves the internal address /de/freelance to /freelance", () => {
+    expect(routeRequest({ pathname: "/de/freelance", ...german })).toEqual({
+      kind: "redirect",
+      to: "/freelance",
+      permanent: true,
+      negotiated: false,
+    });
+  });
+
+  it("is listed in the sitemap in both languages", () => {
+    expect(
+      sitemapEntries("https://example.com", ["freelance"]).map(
+        (entry) => entry.url,
+      ),
+    ).toEqual([
+      "https://example.com/freelance",
+      "https://example.com/en/freelance",
+    ]);
+  });
+});

apps/web/src/domain/routes.ts

@@ -6,7 +6,7 @@ import { LOCALES, preferredLocale, type Locale } from "./locale";
  * Internally every page is rendered under its language (/de/..., /en/...);
  * `routeRequest` maps one onto the other.
  */
-export type PageId = "home" | "imprint" | "privacy";
+export type PageId = "home" | "freelance" | "imprint" | "privacy";
 
 type LanguageAlternates = Readonly<Record<Locale | "x-default", string>>;
 
@@ -31,18 +31,24 @@ export type SitemapEntry = {
 
 type PagePaths = Readonly<Record<PageId, string>>;
 
-const PAGES: readonly PageId[] = ["home", "imprint", "privacy"];
+const PAGES: readonly PageId[] = ["home", "freelance", "imprint", "privacy"];
 
 /** The path of a page below its language, as the app directory names it. */
 const INTERNAL: PagePaths = {
   home: "",
+  freelance: "/freelance",
   imprint: "/imprint",
   privacy: "/privacy",
 };
 
 /** The path of a page below its language, as visitors see it. */
 const PUBLIC: Readonly<Record<Locale, PagePaths>> = {
-  de: { home: "", imprint: "/impressum", privacy: "/datenschutz" },
+  de: {
+    home: "",
+    freelance: "/freelance",
+    imprint: "/impressum",
+    privacy: "/datenschutz",
+  },
   en: INTERNAL,
 };
 
@@ -111,8 +117,9 @@ export function routeRequest(request: {
 
   const english = restAfter(request.pathname, PREFIX.en);
   if (english !== null) {
+    // A German page name under /en is moved, unless the page has the same name in both languages.
     const misnamed = pageAt(english, PUBLIC.de);
-    return misnamed === null || misnamed === "home"
+    return misnamed === null || PUBLIC.de[misnamed] === INTERNAL[misnamed]
       ? { kind: "rewrite", to: `/en${english}`, negotiated: false }
       : redirect(pathFor(misnamed, "en"), true);
   }