feat(analytics): implement total transparency suite and SEO metadata standardization
- Added global ScrollDepthTracker (25%, 50%, 75%, 100%) - Implemented ProductEngagementTracker for deep product analytics - Added field-level tracking to ContactForm and RequestQuoteForm - Standardized SEO metadata (canonical, alternates, x-default) across all routes - Created reusable TrackedLink and TrackedButton components for server components - Fixed 'useAnalytics' hook error in Footer.tsx by adding 'use client'
This commit is contained in:
50
components/analytics/ProductEngagementTracker.tsx
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50
components/analytics/ProductEngagementTracker.tsx
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'use client';
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import { useEffect } from 'react';
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import { useAnalytics } from './useAnalytics';
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import { AnalyticsEvents } from './analytics-events';
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interface ProductEngagementTrackerProps {
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productName: string;
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productSlug: string;
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categories: string[];
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sku?: string;
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}
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/**
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* ProductEngagementTracker
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* Deep analytics for product pages.
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* Tracks specific view events with full metadata for sales analysis.
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*/
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export default function ProductEngagementTracker({
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productName,
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productSlug,
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categories,
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sku,
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}: ProductEngagementTrackerProps) {
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const { trackEvent } = useAnalytics();
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useEffect(() => {
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// Standardized product view event for "High-Fidelity" sales insights
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trackEvent(AnalyticsEvents.PRODUCT_VIEW, {
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product_id: productSlug,
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product_name: productName,
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product_sku: sku,
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product_categories: categories.join(', '),
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location: 'pdp_standard',
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});
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// We can also track "Engagement Start" to measure dwell time later
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const startTime = Date.now();
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return () => {
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const dwellTime = Math.round((Date.now() - startTime) / 1000);
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trackEvent('pdp_dwell_time', {
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product_id: productSlug,
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seconds: dwellTime,
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});
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};
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}, [productName, productSlug, categories, sku, trackEvent]);
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return null;
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}
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62
components/analytics/ScrollDepthTracker.tsx
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62
components/analytics/ScrollDepthTracker.tsx
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'use client';
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import { useEffect, useRef } from 'react';
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import { usePathname } from 'next/navigation';
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import { useAnalytics } from './useAnalytics';
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import { AnalyticsEvents } from './analytics-events';
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/**
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* ScrollDepthTracker
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* Tracks user scroll progress across pages.
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* Fires events at 25%, 50%, 75%, and 100% depth.
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*/
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export default function ScrollDepthTracker() {
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const pathname = usePathname();
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const { trackEvent } = useAnalytics();
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const trackedDepths = useRef<Set<number>>(new Set());
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// Reset tracking when path changes
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useEffect(() => {
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trackedDepths.current.clear();
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}, [pathname]);
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useEffect(() => {
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const handleScroll = () => {
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const scrollY = window.scrollY;
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const windowHeight = window.innerHeight;
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const documentHeight = document.documentElement.scrollHeight;
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// Calculate how far the user has scrolled in percentage
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// documentHeight - windowHeight is the total scrollable distance
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const totalScrollable = documentHeight - windowHeight;
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if (totalScrollable <= 0) return; // Not scrollable
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const scrollPercentage = Math.round((scrollY / totalScrollable) * 100);
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// We only care about specific milestones
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const milestones = [25, 50, 75, 100];
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milestones.forEach((milestone) => {
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if (scrollPercentage >= milestone && !trackedDepths.current.has(milestone)) {
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trackedDepths.current.add(milestone);
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trackEvent(AnalyticsEvents.SCROLL_DEPTH, {
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depth: milestone,
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path: pathname,
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});
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}
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});
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};
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// Use passive listener for better performance
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window.addEventListener('scroll', handleScroll, { passive: true });
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// Initial check (in case page is short or already scrolled)
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handleScroll();
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return () => {
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window.removeEventListener('scroll', handleScroll);
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};
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}, [pathname, trackEvent]);
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return null;
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}
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34
components/analytics/TrackedButton.tsx
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components/analytics/TrackedButton.tsx
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'use client';
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import React from 'react';
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import { Button, ButtonProps } from '../ui/Button';
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import { useAnalytics } from './useAnalytics';
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import { AnalyticsEvents } from './analytics-events';
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interface TrackedButtonProps extends ButtonProps {
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eventName?: string;
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eventProperties?: Record<string, any>;
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}
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/**
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* A wrapper around the project's Button component that tracks click events.
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* Safe to use in server components.
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*/
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export default function TrackedButton({
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eventName = AnalyticsEvents.BUTTON_CLICK,
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eventProperties = {},
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onClick,
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...props
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}: TrackedButtonProps) {
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const { trackEvent } = useAnalytics();
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const handleClick = (e: React.MouseEvent<HTMLButtonElement>) => {
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trackEvent(eventName, {
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...eventProperties,
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label: typeof props.children === 'string' ? props.children : eventProperties.label,
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});
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if (onClick) onClick(e);
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};
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return <Button {...props} onClick={handleClick} />;
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}
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44
components/analytics/TrackedLink.tsx
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44
components/analytics/TrackedLink.tsx
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'use client';
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import React from 'react';
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import Link from 'next/link';
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import { useAnalytics } from './useAnalytics';
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import { AnalyticsEvents } from './analytics-events';
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interface TrackedLinkProps {
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href: string;
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eventName?: string;
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eventProperties?: Record<string, any>;
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className?: string;
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children: React.ReactNode;
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onClick?: () => void;
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}
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/**
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* A wrapper around next/link that tracks the click event.
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* Useful for adding tracking to server components.
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*/
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export default function TrackedLink({
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href,
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eventName = AnalyticsEvents.LINK_CLICK,
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eventProperties = {},
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className,
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children,
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onClick,
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}: TrackedLinkProps) {
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const { trackEvent } = useAnalytics();
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const handleClick = (e: React.MouseEvent) => {
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trackEvent(eventName, {
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href,
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...eventProperties,
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});
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if (onClick) onClick();
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};
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return (
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<Link href={href} className={className} onClick={handleClick}>
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{children}
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</Link>
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);
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}
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@@ -1,18 +1,18 @@
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/**
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* Analytics Events Utility
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*
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*
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* Centralized definitions for common analytics events and their properties.
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* This helps maintain consistency across the application and makes it easier
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* to track meaningful events.
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*
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*
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* @example
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* ```tsx
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* import { useAnalytics } from '@/components/analytics/useAnalytics';
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* import { AnalyticsEvents } from '@/components/analytics/analytics-events';
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*
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*
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* function ProductPage() {
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* const { trackEvent } = useAnalytics();
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*
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*
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* const handleAddToCart = (productId: string, productName: string) => {
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* trackEvent(AnalyticsEvents.PRODUCT_ADD_TO_CART, {
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* product_id: productId,
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@@ -20,7 +20,7 @@
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* page: 'product-detail'
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* });
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* };
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*
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*
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* return <button onClick={() => handleAddToCart('123', 'Cable')}>Add to Cart</button>;
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* }
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* ```
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@@ -31,6 +31,7 @@ export const AnalyticsEvents = {
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PAGE_VIEW: 'pageview',
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PAGE_SCROLL: 'page_scroll',
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PAGE_EXIT: 'page_exit',
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SCROLL_DEPTH: 'scroll_depth',
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// User Interaction Events
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BUTTON_CLICK: 'button_click',
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@@ -38,6 +39,7 @@ export const AnalyticsEvents = {
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FORM_SUBMIT: 'form_submit',
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FORM_START: 'form_start',
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FORM_ERROR: 'form_error',
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FORM_FIELD_FOCUS: 'form_field_focus',
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// E-commerce Events
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PRODUCT_VIEW: 'product_view',
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@@ -46,6 +48,7 @@ export const AnalyticsEvents = {
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PRODUCT_PURCHASE: 'product_purchase',
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PRODUCT_WISHLIST_ADD: 'product_wishlist_add',
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PRODUCT_WISHLIST_REMOVE: 'product_wishlist_remove',
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PRODUCT_TAB_SWITCH: 'product_tab_switch',
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// Search & Filter Events
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SEARCH: 'search',
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@@ -71,6 +74,7 @@ export const AnalyticsEvents = {
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TOGGLE_SWITCH: 'toggle_switch',
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ACCORDION_TOGGLE: 'accordion_toggle',
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TAB_SWITCH: 'tab_switch',
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TOC_CLICK: 'toc_click',
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// Error & Performance Events
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ERROR: 'error',
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