1.6 KiB
1.6 KiB
GridPilot — Voice & Tone Guide
A calm, neutral, authoritative voice for motorsport infrastructure.
1. Core Personality
GridPilot is:
- calm
- neutral
- precise
- experienced
- understated
We do not excite. We inform.
2. How GridPilot Sounds
Clear
Short sentences. No ambiguity.
Neutral
No opinion. No hype. No exaggeration.
Competent
We assume the user understands racing.
Professional
We sound like race officials, not marketers.
3. What We Avoid
- marketing language
- motivational phrasing
- emotional exaggeration
- jokes
- slang
- buzzwords
- storytelling tone
GridPilot is not here to entertain. It is here to operate.
4. Tone by Context
UI
- direct
- factual
- tool-like
Examples:
- “Season created.”
- “Driver approved.”
- “Penalty applied.”
Errors
- neutral
- calm
- no blame
Examples:
- “Action failed.”
- “Invalid input.”
- “Try again.”
Notifications
- short
- non-intrusive
Examples:
- “Race starts in 30 minutes.”
- “Results updated.”
Emails
- factual
- brief
- no sales language
Example: “Your season schedule has been updated.”
5. Writing Rules
- remove unnecessary adjectives
- use active voice
- one idea per sentence
- no filler
- no persuasion
6. Phrases We Prefer
- “All data in one place.”
- “Clear standings.”
- “Structured seasons.”
- “Consistent rules.”
- “No spreadsheets.”
7. One-line Voice Summary
GridPilot speaks like race control: calm, precise, and trustworthy.